If you are a
life insurance agent, then you no doubt already know that the hardest
part of an agent's job is getting business. Some agents rely on the
tried and true method of cold calling. Others take advantage of newer
approaches like online lead generation. The truth is, there are any number of ways to increase business and get new life insurance leads. You need only take the time to find yourself some new life insurance leads.
Here are three ways many insurance agents get new leads and make more
sales. Many agents rely on one or more of these methods. Some agents
prefer one method over all others, while others use them all equally.
Regardless of what you currently do, if you need to increase the number
of leads you have, trying one of these approaches is sure to help. The
first method you should try is to exhaust your personal network.
Networking is essential in the sales industry, and life insurance sales
is no different. Talk to your family and friends and see if they can
refer anyone to you. Next, talk to your current clients and past clients
to see if they could make any referrals.
Indeed, there are several companies that specialize in collecting life insurance leads.
They collect these leads specifically to sell them to agents like you.
They can provide you with as many leads as you like, and generally the
cost is very reasonable. If you need a boost of leads, this is perhaps
the fastest way to get them. Some of these online lead providers even
offer free life insurance leads for you to try out before you purchase from them. One of the oldest methods of insurance lead
generation is cold calling. This is an essential skill that any agent
should have. It is true that cold calling isn't the most efficient means
for finding leads, but it can be effective, especially if you are out
of other ideas. The key to effective cold calling is to know what you
are going to say ahead of time. Take the time to write out a script to
help you when you make a call. You only have a few seconds to make a
first impression and get a person's attention, so make it count. With
these three methods you are sure to boost your number of life insurance leads
in no time. You might find you like one approach more than the others.
If this is the case, then stick with it! You'll have all the business
you can handle in no time.
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