I am a relatively new health broker and I try to set appointments by
calling aged leads. Half of the time they don't pick up or the phone is
disconnected (these leads are anywhere from a few months to a few years
old). But when I do get somebody to answer the phone, I tell them, "At
one time it looks like you requested some information on affordable
benefits. I'm simply following up to see what interest or need you may
still have in that." Usually they say something along the lines of, "I
already have health insurance". After which I am stumped, ask them a few
questions, tell them that I could get them something better, and
proceed to TRY and set the appointment with no luck (that is If they
don't hang up on me). Basically I know that I should convey the message
of "what I have to offer is better and more affordable", and then
proceed to set the appointment. But being new, I lack the ability to
structure a proper response which would get them interested in meeting
with me.
So I would like to ask more seasoned agents, how do you go about overcoming that objection and turning it into an appointment. Any input would be greatly appreciated, so thanks in advance!
So I would like to ask more seasoned agents, how do you go about overcoming that objection and turning it into an appointment. Any input would be greatly appreciated, so thanks in advance!
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